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Creating News

Marathon Runners

Hope Without Boundaries 5K Media Strategy

An assignment to demonstrate the ability to tailor a pitch for different media. As the Publicist for Black & Missing Foundation, I crafted three media pitches to earn media coverage for a 5K fundraiser event.  

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The BMW Group i Series Digital Marketing Plan

This presentation introduces the Digital Marketing Plan for The BMW Group’s expansion in the electrifying vehicle (EV) marketplace and the strategy to develop, measure, and integrate Paid, Earned, Shared, and Owned (PESO) media channels.

Image by Andras Vas
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